Analyzing an image-bearing geographical picture of world development and thus substantiating his view, the author demonstrates that Russian policies of world development exist so far just as conditional constructions or frames that outline the field of potential political decisions. In his account, the global role of Russia as the basic part (the core) of the world heartland — after McKinder, consists in constantly eliminating the very possibility of a single view of such development. Russian policies of world development are most often none other than constriction of any large-scale political (cognitive) model, its remaking into a combination of active ideas and images that are apt to be efficient exclusively in Eurasian cognitive context.